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Tenzing announced as GB Snowsport Principal Alpine Partner

Private Equity Growth Investor ramp up support to Men’s Slalom World Cup team

Tenzing, a leading growth equity investor, has today been announced as GB Snowsport’s Principal Alpine Discipline Partner for the 2025/26 season.

The announcement, which follows a best-ever opening to the Slalom season for British athletes, will see Tenzing provide extensive financial support to athletes competing for Britain at the highest level of Alpine skiing, while also contributing to efforts aimed at building a more sustainable future for the sport’s up-and-coming British talent.

With a proud track record of supporting British Alpine skiing in recent years, Tenzing’s confirmation as Principal Alpine Partner to GB Snowsport will ensure the Men’s Alpine Slalom World Cup team of Billy Major, Dave Ryding, and Laurie Taylor are fully funded through the 2025/26 season – with an intention to provide the platform to ensure the team are well-placed to succeed in the build up to, and at, the Milan-Cortina Olympic Winter Games in February.

Announcing the partnership, Guy Gillon, Co-Founder and CEO of Tenzing, said:

“We’re thrilled to be the Principal Alpine Partner for GB Snowsport for the 2025/26 season. This partnership is centered around our Cultural Rocks – being human, super ambitious, innovative, and a high-performance team – values we proudly share with GB Snowsport and the Alpine World Cup Slalom team.

“At Tenzing, our mission is to help ambitious people and businesses reach their summit. The team’s determination and drive embody the spirit we champion.”

Vicky Gosling, GB Snowsport Chief Executive, added:

“The entire team at Tenzing have shown clearly their belief in what British Alpine skiing can be, and we are thrilled to have their support coming into this crucial season.

“Over recent years, British Alpine skiers have defied expectations time and again and shown that they rightfully belong at the very highest echelons of the sport. Tenzing’s support this season provides that further impetus to help our Alpine athletes fulfil their formidable potential on the biggest stages.”

World Cup squad member, Dave Ryding, said:

“After many difficult years financially, even while delivering strong performances, it means so much to finally have support that gives this team stability. It allows us to reach our full potential as we head towards our most exciting Olympic Games yet. This team is stronger than ever. Thank you to Tenzing for giving us this vital support.”

Fellow World Cup squad athlete, Billy Major, said:

“Tenzing has been integral to this team and a personal sponsor of mine for three years. I’m immensely grateful to Guy and his team for their belief and support, which allows us to go out and fight, day after day, against the biggest ski nations in the world.”

The Alpine Slalom World Cup season continues this weekend in Gurgl, before moving to Val d’sere on 14 December.

Header Image: Christophe Pallot/Agence Zoom/Getty Images