Shona Brownlee and Ollie Hill join ‘Powered by Purpose’ initiative

2022 Paralympic Winter Games pair form part of first cohort for UK Sport backed social impact programme

Para Snowboarder and Beijing Paralympic Winter Games bronze medallist Ollie Hill, and Para Alpine Skier and World Para Snow Sports Championships medalist Shona Brownlee are among the first cohort of athletes selected for Powered by Purpose, a new social impact initiative launched by UK Sport and The True Athlete Project.

Powered by Purpose is a new initiative designed to support UK Sport funded athletes who have an interest in making a difference in their communities and to society. The programme will see participants take part in a series of tailored workshops which will lead them to explore the world of sport and the role of athletes on social change.

Discussing the project, Ollie Hill said: “I’m honoured to join the Powered by Purpose programme and can’t wait to get started. I’ve always said that a big motivation for me has been about using snowboarding to create inspiration for others, and I’m really grateful to UK Sport and True Athlete Project for giving me the chance to learn how to make more of a difference through my sport.”

Shona Brownlee said: “With everything that’s happened in people’s lives over the last few years, I’m more conscious than ever before the responsibility we have as athletes to give back and support others in everything we do. I really want to use my career in sport to help inspire people right around the country in whatever way I can, and I feel that Powered by Purpose will be an amazing way to learn about the opportunities I have as an athlete to do just that.”